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Copyright Qode Interactive 2016

Why You Should Focus Your Efforts on Video Marketing in 2017

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Why You Should Focus Your Efforts on Video Marketing in 2017

The evidence for video marketing’s strength in the coming year is more compelling than ever:

  1. By 2017, Online Video will account for all 74% of all web Traffic
  2. More Video Content is uploaded to the web in ONE single month, than TV has created in 3 Decades
  3. 56% of Video viewers watch more than ¾ of a Video
  4. 33% of Tablet owners watch about an hour of Video on their devices every day
  5. 28% of Smartphones users watch a Video on their devises at least once a day
  6. 78% of people watch Video Online every Week
  7. 55% of people watch Videos Online every Day
  8. 500 Million People are watching Facebook Videos everyday
  9. 85% of Facebook Videos is watched without Sound
  10. Snapchatters watch 10 Billion Videos a Day
  11. 82% Twitter users watch Video Content on Twitter
  12. 75% of Business Executives watch work – related Videos at least weekly
  13. 59% of Senior Executives agree that if both Text and Video are available on the same topic on the same page, they prefer to watch the Video
  14. 54% of Senior Executives share work related Videos with colleagues at least weekly
  15. 69% of Marketing, Sales and Business Professionals have used Video Marketing and another 31% are planning to
  16. A massive 81% of people feature their Video on their Brand website
  17. 93% of Marketers use Video for: Online Marketing, Sales, and Communication
  18. 96% of B2B Companies are planning to use Video in their content Marketing over the next year
  19. 52% of Marketers that believes that Video Marketing is effective for:
    – 52% “Brand Awareness”
    – 45% “Lead Generation”
    – 42% “Online Engagement”
  20. 67% Found Video Marketing somewhat successful
  21. 18% Video Marketing Very Successful

VIDEO

  1. Using the word “Video” in an email subject line boosts open rates by 19%
  2. 65% Increases Click Through Rates by 65%
  3. And reduces Unsubscribes by 26%
  4. When marketers included a Video in their email, the Click Through Rate Increased by 200 – 300%
  5. +2 Min – Sites which include Video have on average an extra two minutes dwell time compare to sites which don’t

52% of Marketing Professionals Worldwide name Video as the type of Content with best ROI

 

 

 

The post 30 Reasons Why Video is THE Medium for Social In 2017 appeared first on BuzzPlant.

 

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